Have Some Tea with Cousin T

Lipton Tea

Comedy Content Series - Branded Entertainment

Lipton Iced Tea set out to turn tea time into we time.  To do so we teamed up with the beloved

T-Pain to become everybody's favorite cousin, Cousin T. Have Some Tea with Cousin T is a content series that parodies our favorite family sitcoms to emphasize the family-friendly appeal of Lipton Tea. 

The Episodes 

Agency: Ten35

Creative Director

Episode 1: Welcome Cousin T
Episode 1: Welcome Cousin T
00:30
Play Video
Episode 2: Grilling with T
00:50
Play Video
Episode 3: Road Trip With T
00:30
Play Video
Episode 4: Dinner with Cousin T
01:01
Play Video
Episode 5: Workout with Cousin T
00:31
Play Video

Social 

 

We created unique content for TikTok taking fans behind the scenes of Cousin T. Here, T-Pain fans were able to connect with the natural comedic side of the artist they love as he prepares for his Cousin T Character. 

16.1M+ Views

17.5M+ Views

Press 

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