JOCKEY STATION

Jockey Underwear

  Experiential

Jockey teamed up with floral artist Mr. Flower Fantastic to bring the blossoming 80’s to ComplexCon. Through this experiential art exhibit, we helped build out an experience that amplified the Jockey brand in a fresh way and re-introduced Jockey to a new audience.

 

I was a lead creative on the project assisting with everything from the creative, social influencer partnerships, production of a live raffle, and talent management.

The Experience

The Artists

Giveaways

Graffiti Shirt Raffle

Our artists Blade & Sar did a life tagging on a billboard covered in over 150 white Jockey t-shirts. Those who visited the booth could register to win one of these uniquely painted tiled shirts. 

MFF x Jockey Collab Lapel Pins

MFF X Krylon Jockey Tees

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© 2020 by Kendra Croft